Marketing Consultation & Business Development

Before you can even develop a marketing strategy it is important to identify & truly understand your audience. Rather than just knowing who your audience is, it is important to consider what drives them, and how they engage. With this understanding, you will be able to define a clear set of goals. Goals which you may then use to measure performance of your strategy.  By keeping these ideas in mind, and by targeting your ideal audience using the optimum methods, your business can go from good to great. I offer a wide range of marketing consultation and business development services. If you are looking to take your brand/business to the next level, call me.

Web Development/SEO/PPC Advertising

The first few seconds someone spends on your website are some of the most important.  Grabbing his or her attention immediately is imperative to converting a visitor into a customer.  It is important to consider the impression your website gives to a customer who is considering your products or services.  A good website should be functional, aesthetically pleasing, and deliver an excellent user experience.  With rapid technological advancements and multi-format devices, it is important to consider the variety of platforms your potential customers are using to preview your services.  Wether you need a basic portfolio website, or a full service ecommerce platform, I have you covered.  If you don’t wish to have me maintain your website for you, I am more than happy to offer online or in person training on how to manage your website, best practices, and key strategies. SEO, or Search Engine Optimization, is using techniques and methods to improve the search engine rankings on sites such as Google, Bing, or Yahoo. Ever wonder how another company is consistently on the first few pages of google results relevant to your business? Chances are, they have a strong SEO strategy. Among many other things, your website’s search rankings are based on are how friendly your website is to search engines such as Google, as well as its responsiveness- how well your site performs on a variety of screen sizes and devices such as tablets, cell phones, etc. As more and more people are using cell phone, it is important to focus on local SEO and make sure your business is coming up in local search results and maps as well. If you’d like to learn more, have additional questions, or want a FREE analysis on your business’ SEO, please feel free to reach out to me.

Branding/Design

These are just a few of the many items I can assist with to help you build a successful brand: • Logo • Guideline Adherence • Tagline • Marketing Materials • Social Media • Visual Tone • Integration • Messaging • Consistency • Image/Press Releases • Photography/Photo Editing, Retouching, & Manipulation

Online Community Management

A strong social media presence is essential to the development and maintenance of a world-class brand. A brand needs a clear and consistent message across platforms such as Facebook, Twitter, Instagram, Pinterest, Google+, & LinkedIN.  From account setup, to complete profile design/branding, I can help your business with as much or as little as you need. Advertising rules are always changing, so it is important that your brand follows these guidelines. If not, you may run the risk of being suspended or blocked from taking advantage of these services.

CONTACT

Not sure if I can help you? No problem.